Sweet Secret of our success

We’ll let you into a Sweet Secret – Chroma’s only gone and bought a racehorse!

And if you haven’t guessed by that heavy-handed intro, she’s called Sweet Secret.

Yes, the sport of kings has lured an unsuspecting digital agency into the four-hooved nirvana of horse ownership.

As part of the 140 Characters syndicate, Sweet Secret is trained by Jeremy Gask at renowned Eamonn Wilmott-owned Horses First Racing. The 140 Characters syndicate is the first ever Twitter based horseracing partership. Search for #Twitterhorse on Twitter or subscribe to this site to follow all the action.

And the four-year-old filly has given us an instant return too with a jaunty second place at the 4:50 at Folkestone last week.

This horse-owning business is easy, you see.

Stay tuned for more updates of Sweet Success and her career. And why not have a peek at some videos of her last race day. She’s a beaut.

More:
Visit the Chroma-built website NagMe.com to review Sweet Secret’s form.